Are you looking for a career in digital marketing and want to pursue digital marketing online courses? Well, it’s logical and worth investing in digital marketing online courses when the demand for digital marketer is ever increasing. Time is when wannabe professionals are seeking to enroll in digital marketing online courses, the question whether they should go for a digital marketing certificate course online or MBA in digital marketing may pop up in your mind.
Considering the craze for digital marketing online courses, a greater number of people are seeking career prospects in digital space day by day.
But they often get confused when it comes to choosing between the two options.
Right choice, but deciding on a course is the key
Choosing between an MBA degree in digital marketing and pursuing a digital marketing certificate course becomes difficult for them.
Holding an MBA degree sounds good but the course duration and fee can become high and out of bounds for mass.
On the contrary, a digital marketing certificate course can be an ideal option for most aspirants looking for digital marketing online courses.
Digital marketing certificate course worth your money
An MBA involved good amount of money invested for a couple of years. Besides this, aspirants must choose an institution of reputation where they are earning their degrees from.
But in case of digital marketing certificate programs online, institute’s brand may not matter as much.
For people seeking digital marketing online courses, earning degrees in MBA can be possible after clearing the entrance tests. Unless the applicants are essentially good at academics, it’s not always easy for them to crack entrance exams.
But in today’s world where job markets in other sectors are shrinking and when people are in dire need to find employment in quick time, digital marketing certificate programs online can be an ideal option for them.
The logic is simple: such a course is going to earn them a digital marketing certificate online.
For most of the students and professionals looking for lucrative monetary return, digital marketing certificate course has become the most sought-after option.
In the days of global crisis arising out of the pandemic that forced people indoors the relevance of digital marketing certificate course is ever increasing.
Manifold opportunities
But there’s a vacuum in today’s digitally-driven society. Statistics show that there’s only 43% of skilled digital marketers are available in the market.
It underlines the fact that there’s a growing demand of skilled digital marketers, who can dominate the industry.
The ever-increasing demand for digital marketing certificate programs online has underlined the need for skilled faculties, who can impart training in digital marketing certificate course.
The digital marketing certificate programs online is witnessing a buzz in the web space nowadays.
Let’s take a look at the difference in objectives of Digital Marketing Certification Courses & MBA in Digital Marketing
- MBA in Digital Marketing
It’s a degree program that offers you skills and techniques of marketing as a subject. Aspirants are introduced to ‘digital marketing’ as a business concept but no training is given in professional skills and techniques on digital marketing. The degree is managerial skill-oriented.
- Digital Marketing Certificate Course
Students, who want to acquire professional and technical skills in digital marketing, can unhesitatingly opt for digital marketing certificate course.
A digital marketing certificate programs online provides them a wide scope to learn digital marketing skills along with the process of application.
Is digital marketing certificate programs online course more job-oriented than a degree in digital marketing?
To be precise, yes. It is so as the course is designed to train the students to learn practical aspects more than an MBA course offers. It’s less theory, more practical approach that makes all the difference in case of digital marketing certificate course.
A digital marketing certificate online course widely focuses on the practical part and gives utmost emphasis on the application.
Let’s delve deep on the topic why job aspirants must prefer digital marketing certificate course online over an MBA degree in digital marketing?
Advantage 1. A practical skill-oriented course, not solely theory-based
In the days of urgent requirement for trained digital marketers, industry need a pool of skilled trainers to meet the demand in short time. Skilled professionals ready to offer hands-on training to inquisitive students are much in demand than ever before. The single most factor has given rise to demand for such professionals. Digital marketing certificate courses online can supply a large pool of skilled professionals in quick time.
Advantage 2. No academic excellence, special aptitude needed
Unlike an MBA degree, a digital marketing certificate online does not require high academic background and special aptitude for learning.
Any 10+2 pass-out can opt for this course. All they need are passion and an eye for learning to excel in the field.
Well last but not least, it is pertinent to say that the above-mentioned points are enough indication for smart and ambitious individuals to choose for a digital marketing certificate course.
Finally, a comparative study between two courses, helps you to reach to a firm conclusion. These below mentioned points emerge.
- No higher professional qualification is needed to get one enrolled for a certification program.
- There is no entrance exam is required.
- A certification program is cheaper than a degree in MBA.
- A certification program offers an opportunity to receive hands-on training in digital marketing.
- Students also get an internship opportunity and placement assurance from the institution.
So, why waste time. Be a go-getter and enroll now!
