If you have ever been confused about how to drive organic traffic to your website in an effort to get to the top of Google, you must know that gaining increased organic traffic from different search engines should not always look like a distant dream, which means organic traffic generation is still achievable with ease.
So now the question is how should you increase organic traffic to website? Here is a 10 step guide.
1) Define organic strategy and SEO goals
Data driven SEO plans can help increase organic traffic to website. Set realistic targets, focus on your marketing goals, SEO strategies and provide metrics to improve. Be broad with keyword targeting and overall SEO campaign if you wish to know about how to drive organic traffic to your website.
2) Analyze current health performance of your website
Understand present status of your website before you find out how to drive organic traffic to your website, improve technical SEO performance and find out how accessible your website is, with the help of multiple health and performance tools that suggest you on user experiences on your website and its marketing reach. Categorize actions into ‘critical’ and ‘potential’ so that you know the areas to focus on first and then you can focus further on how to get traffic for website.
3) Identify target audiences and key competitors
How to get organic traffic on blog? How to drive organic traffic to your website that’s new in the race? Few things to find out:
- Who visits your website?
- Are they converting?
- What information you have about them?
- Segment them into personas and act
How to drive organic traffic to your website if you are falling behind and why? Few points to consider before you start thinking on how to get organic traffic on blog!
- Find out websites that rank higher for the same keywords
- How are they acting on social media?
- Do further background checks to build a picture of their strategies
4) Research SEO and content strategies
If you have ever been struggling to find out how to get traffic for website, here is what you can do:
- Find out if your competitors’ website is more engaging
- Identify the areas they are lagging or leading
- Follow link structure and content quality
- Research competitors’ backlinks
In order to find out how to drive organic traffic to your website, you must find out:
- Where they get backlinks from?
- Their landing pages that drive more traffic
- Are they sales driven?
5) Create on-site content and SEO strategy
Small businesses are often confused about how they can increase organic traffic to website. They must focus on content infrastructure and SEO goals alongside onpage optimization, improved rankings with focused topics and keywords to rank for.
6) Improve content quality and increase website content
Improve existing content by making it keyword-relevant and improve the topics you focus on and it should help you increase organic traffic to website. Play as per consumer interest. Write what they want to read! Target on –
- Optimized Meta data
- Engaging content
- Sufficient content
- Well optimized content
In order to find answers to how to drive organic traffic to your website, you need to:
- Create content that answers consumer queries
- Analyze and improve ranking
- Create contents that fetch backlinks
- Employ different types of content
7) Improve website usability and technical SEO
How to drive organic traffic to your website? Your website should be optimized for different screens, operate with lesser loading time and be free from 404 and 301 errors. Better internal linking, metadata and schema markup will do the job.
8) Create and stick to your own content marketing strategies
Ever thought how to get organic traffic on blog that converts? Stick to your content marketing action plan and valuable content.
9) Website promotion
Facebook Ads and PPC are equally important for exceptional technical SEO. You will easily get answers on how to get traffic for website.
10) Maintain rankings
This is one of the pointers on how to get traffic for website. You can lose rankings with technical issues, sudden algorithm changes, poor value links and seldom refreshed pages.
Remember that results of organic traffic generation won’t be achieved overnight and that purely depends on the nature of SEO. With this, you should know the secret behind how to get traffic for website.